Perhaps there is some information on your website that you want to change. It may be so old that it is embarrassing. But there is no longer anyone at your company that knows how to change the info. Read more…Website help and training
Author: Pete Williams
Business rebels that changed New Braunfels
They acted on instinct and intuition. They decided on a course of action apart from the “normal.” Acting in this way can bring failure, and sometimes bring success. Each of these 4 businesses not only succeeded, they spurred creative growth in the community and helped make New Braunfels what it is today.Daring AuthenticityWhen Pat Molak … Read More
Website Design – Keeping the volume just right.
In a small bar or club, the solo singer wants to gain attention from at least some of the happy, chattering nightlife crowd. The answer isn’t to be louder. Being just loud enough (and singing a good song) will tend to quiet the people nearby and “draw them in.” To be too loud in this … Read More
Website design is about putting content first.
You want to win with your website. Winning with a website means aiming for more than fancy graphics. You want great content that is organized in the best way possible. The winning strategy also includes a plan for keeping your website updated – providing fresh content to help draw the interest of visitors and search engines. For your … Read More
Advertising – it’s complicated
There are two main types of advertising…The first type: You advertise to make an impression and to provide important information about your business. You invest in a billboard in a good location. You buy a radio commercial that will play enough times to be heard by a large number of people. You sponsor a popular … Read More
Technology in design is making many things “ho hum”
There was once a time when having a brochure printed in color made it really stand out. Full-color printing (four-color) was expensive, and as a result, there was a lot of creative effort in producing attractive one-color and two-color brochure and poster designs in order to save money. These designs could be produced economically by … Read More
Wordfence – quietly and efficiently protecting your website from harm
The world of WordPress features a lot of great software – add-ons and plugins carefully developed by skilled programmers. One of my favorites is the security plugin – Wordfence With Wordfence installed on your site, you can feel assured that your site is being watched and protected from hackers, malware, viruses, and more. If the slightest … Read More
Coming up with a name for your business – the “Cocktail Party” test
Have you been tossing around names for your new business with a friend or your spouse? Do you think you have a good name, but you are not 100% sure of it yet? Here’s the best test: Imagine you are at a cocktail party or chamber mixer. Someone asks you the name of your business, and … Read More